Irresistible

'Truly addictive' Malcolm Gladwell * 'Brilliant' Susan Cain * 'Essential' Charles DuhiggHow many times have you checked your phone today? Why are messaging apps, email and social media so hard to resist? How come we always end up watching another episode?In recent years, media and technology have perfected the lucrative art of gaining and holding our attention. This extraordinary feat has changed the behaviour of billions of people and especially the young: by current medical standards, we are experiencing an unprecedented, global pandemic of addiction. But what exactly is an addiction? And what, if anything, might we do about it? From cliff-hangers to earworms, from religion to pornography and from the awesome allure of the 'Kim Kardashian: Hollywood' app to the unexpected benefits of the 'butt-brush effect', Irresistible blends fascinating stories with ingenious science to explain how and why we all got hooked. Revealing the surprising causes and sometimes bizarre nature of addiction, this book will equip you with the tools and understanding you need to navigate our irresistible new world.

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Product Specification

Author Adam Alter
Binding Paperback
Brand Penguin Random House
Ean 9781847924599
Ean List:Ean List Element 9781847924599
Feature Random House
Isbn 184792459X
Item Dimensions:Height: Content 921
Item Dimensions:Height:Units hundredths-inches
Item Dimensions:Length: Content 602
Item Dimensions:Length:Units hundredths-inches
Item Dimensions:Weight: Content 99
Item Dimensions:Weight:Units hundredths-pounds
Item Dimensions:Width: Content 102
Item Dimensions:Width:Units hundredths-inches
Label Random House
Languages:Language
  • {"Name"=>"English", "Type"=>"Published"}
  • {"Name"=>"English", "Type"=>"Original Language"}
  • {"Name"=>"English", "Type"=>"Unknown"}
List Price:Amount 69900
List Price:Currency Code INR
List Price:Formatted Price INR 699.00
Manufacturer Random House
Number Of Pages 368
Package Dimensions:Height: Content 110
Package Dimensions:Height:Units hundredths-inches
Package Dimensions:Length: Content 890
Package Dimensions:Length:Units hundredths-inches
Package Dimensions:Weight: Content 82
Package Dimensions:Weight:Units hundredths-pounds
Package Dimensions:Width: Content 591
Package Dimensions:Width:Units hundredths-inches
Package Quantity 102
Product Group Book
Product Type Name ABIS_BOOK
Publication Date 2017-04-25
Publisher Random House
Release Date 2017-04-25
Studio Random House
Title Irresistible

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