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Conversational Marketing: How the World′s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too)

Book Specification

Binding Hardcover
Language English
Number Of Pages 288
Author David Cancel
Publisher John Wiley & Sons
Isbn-10 1119541832
Isbn-13 9781119541837
Dimension 16.26*26.67*23.37

Conversational Marketing: How the World′s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too)

David Cancel's Conversational Marketing: How the World′s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too)

Real-time conversations turn leads into customers Conversational Marketing is the definitive guide to generating better leads and closing more sales. Traditional Sales and Marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our Personal and Professional lives, yet most businesses still rely on 20th century Technology to communicate with 21st century customers. Online forms, email inquiries, and follow-up Sales calls don't provide the immediacy that modern consumers expect. Conversational Marketing and Sales are part of a new methodology centered around real-time, one-on-one conversations with customers via chatbots and messaging. By allowing your Business to communicate with customers in real time--when it's most convenient for them--conversational Marketing improves the customer experience, generates more leads, and helps you convert more leads into customers. Conversational Marketing pioneers David Cancel and Dave Gerhardt explain how to: Merge inbound and outbound tactics into a more productive dialog with customers Integrate conversational Marketing techniques into your existing Sales and Marketing workflow Face-to-face meetings, phone calls, and email exchanges remain important to customer relations, but adding a layer of immediate, individual conversation drives the customer experience--and sales--sky-high.
Store Price Buy Now
Amazon, Hardcover Rs. 1660.0

Why you should read Conversational Marketing: How the World′s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too) by David Cancel

This book has been written by David Cancel, who has written books like Conversational Marketing: How the World′s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too). The books are written in Commerce category. This book is read by people who are interested in reading books in category : Commerce. So, if you want to explore books similar to This book, you must read and buy this book.

How long would it take for you to read Conversational Marketing: How the World′s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too)

Depending on your reading style, this is how much time you would take to complete reading this book.

Reading Style Time To Finish The Book
Slow 57 hours
Average 28 hours
Good 19 hours
Excellent 9 hours
So if you are a Reader belonging in the Good category, and you read it daily for 1 hour, it will take you 19 days.
Note: A slow reader usually reads 100 words per minute, an average reader 200 words per minute, an average reader 300 words per minute and an excellent leader reads about 600-1000 words per minute, however the comprehension may vary.

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